Friday, October 25, 2019
Huckleberry Finn :: essays research papers
Many people think that Huckleberry Finn is a racist novel and they have even gone as far as banning the novel from certain schools. They base this view on the fact that the word ââ¬Å"niggerâ⬠is used very often and they see the black people being portrayed in a degrading way to show that they are inferior to the white society. Contrary to this idea, Huckleberry Finn is not a racist novel. Mark Twain actually attacks racism by satirizing the lifestyle of the white people and shows that they have no reason at all to think that they are better than the blacks. This satirizing of the white people is effectively seen in the portrayal of the king and the duke. Mark Twain starts to mock the king and the duke as soon as they are first introduced in the novel. Their appearance gives a negative impression right from the start. The king is described as having, ââ¬Å"an old battered-up slouch hat on, and a greasy blue woolen shirt,â⬠and heââ¬â¢s wearing, ââ¬Å"ragged old blue jeans britches stuffed into his boot tops.â⬠(Pg. 121) The duke is described as much the same. This first impression makes us feel as if these men are scum and we donââ¬â¢t have a very good perception of them. The second thing that these men do also is used to mock society in two ways. The first man (the duke) makes up a story that he was actually the Duke of Bridgewater. He said that he was the son of the infant duke that was ignored to take over a position. Not to be outdone, the second man (the king) makes up a story that he was actually the rightful King of France. Mark Twain uses Huck Finn to show what he thinks of these two men. ââ¬Å"It didnââ¬â ¢t take me to long to make up my mind that these liars warnââ¬â¢t no kings nor dukes at all, but just low-down humbugs and frauds.â⬠(Pg.125) These men are putting up a false front just like society does and Mark Twain shows through Huck that he can see right through this false front. The second thing that is mocked is the fact that these people pretend that they are royalty. Jim wonders why these men carry on so much and Huck tells him, ââ¬Å" . . .because itââ¬â¢s in the breed. I reckon theyââ¬â¢re all alike,â⬠and he also says, ââ¬Å"all kings is mostly rapscallions, as fur as I can make out.
Thursday, October 24, 2019
Organizational Culture Essay
Since there are so many other competitors suddenly appear on the horizon, and Samsung have to create a lot of new creativity to face all the compete, they have to create their new organization culture. The new theme of corporate culture is ââ¬Å"Creativeâ⬠, to building a creative corporate culture, Samsung have to set a few characteristics to put into practice. Based on the research, Samsung adopting a program which is ââ¬Å"Flexible Timeâ⬠tp maximize employee creativity and another program is monitoring ââ¬Å"Over-time Workâ⬠to help improve life quality o employees in year 2008. The material that issues regarding ââ¬Å"Building a Creative Corporate Cultureâ⬠was identified as : Samsung also promoting a creative organizational culture using some organization behavior concepts which are: * Encouraging Suggestions for Work Process Improvement Samsung Electronics implements various programs to support employeesââ¬â¢ suggestions so that ideas can bear fruit. They offer incentives for the filing of patents, provide a knowledge management system to share expertise and knowledge amongst employees, and support community activities. They also offer incentives for idea suggestions to encourage their employees to proactively participate in knowledge sharing within Samsung Electronics. As a result, a total of 3,515 patents were filed in the U.S. in 2008. * Adopting a Flexible Time program Samsung Electronics adopted a ââ¬Å"Flexible Timeâ⬠test program in 2008 in selected business divisions to maximize the creativity of its employees. This test was the expression of their determination to shift from a time management-based corporate culture to a creativity-oriented corporate culture. Under the program, employees are empowered to flexibly manage their office hours as long as they work a total of eight hours each day. If this test proves successful, Samsung will expand the program to a company-wide level. * Work-Life Balance Because social norms have changed, an increasing number of female workers are participating in economic activities and retaining high potential employees has become the key to successful business operations. Happiness has become the overarching value of employeesââ¬â¢ quality life, giving rise to greater social interest in balancing work and life. Therefore, Samsung Electronics also supports and encourages the employees to balance their work and life. In case anyone works overtime, their supervisor and the employee are notified to insure they comply with the legal overtime work requirements. For the creativity of the employees, Samsung Electronics also provides vacations for self-management and other vacation programs including family theme tour packages. * Welfare Programs Samsung Electronics shares and cares about its employeesââ¬â¢ concerns over their health, childrenââ¬â¢s education and post-retirement life and helps them prepare for their future in order to enhance employee satisfaction and provide better working environments. In addition to the basic legal welfare programs such as premium subsidies for National Pension, Industrial Accident Compensation Insurance and Employment Insurance, they also provide medical subsidies, a corporate pension program, work-out facilities and condominium rental services. Samsung Electronics believe that a creative corporate culture grows out of the technological search for innovation and its application. , researchers inherently looked for ââ¬Å"innovativeâ⬠ideas and technologies. A number of failures and prejudices from the trials and errors of the development process were the largest obstacles in putting ââ¬Å"innovativeâ⬠ideas into practice. This barrier can be broken down to build stronger assurances through a number of verifications and databases. Nevertheless, these procedures can sometimes result in a waste of time. I think Samsung Electronics need to reduce the waste with more open-minded thoughts and perspectives. With an aim to realize a ââ¬Å"Great Work Place (GWP),â⬠Samsung Electronics has analyzed its corporate culture by utilizing the confidence index of âÅ'Å"The 100 Best Companies to Work For by Fortune Magazine since 1998. In 2007, Samsung concluded a global contract with the ââ¬Å"Great Place To Work (GPTW)â⬠of the U.S. for a confidence index survey of their domestic and overseas workforces, which contribute to building a corporate culture that fits their global stature. Based on the GWP analysis results, each division and department prepare and implement improvement plans to build a GWP by filling the gaps in the five survey categories which are of trust, respect, fairness, pride and solidarity. Also, 400 GWP officers supervise and implement corporate culture improvement activities at each workplace.
Wednesday, October 23, 2019
Business proposal for Papadeaux
Pudenda is a successful upscale casual restaurant concept with a loyal following. But no restaurant is immune to the highly competitive climate of the industry. Recent studies have shown the upscale casual segment losing market share to both fast and traditional casual restaurants. They also show that consumers find value in upscale casual dining by weighing the food quality and the overall experience against the relatively higher price (Techno, Inc. 2013). We analyzed customer reviews to discern what Pederasty's guests are responding to In terms of value. Based on this analysis, customers respond overwhelmingly positively to food quality, and food quality Is the most critical factor In their value calculation. Price Is still an issue, even those delighted by food quality comment on high prices. Customer comments also suggest that portion sizes may be overly large, and that the investment in large portions is out of step with its importance to the guests.Pudenda may benefit from feat uring new menu items with reduced portion and price. Such offerings at other restaurants have led to increased traffic, revenue, and per person average (APP) (Jennings 2008). . Industry background Casual dining has grown over the last thirty years along with tremendous growth in American's restaurant spending. Half of every food dollar In this country is spent in restaurants, which Is double the spending level In the ass's (Pocket Fastback, 2013). The recession has made a competitive Industry even more competitive.A recent Techno survey on casual dining revealed a three tiered system divided Into fast casual, traditional casual, and upscale casual, with consumers trading up and down between these levels based on their needs and perceptions of value. 5% of those surveyed reported visiting a fast casual restaurant in the past month, 80% had visited a traditional casual restaurant, and 40% reported eating at an upscale casual restaurant. 41% of those surveyed reported finding value in upscale casual when weighing food quality and overall experience against the relatively higher price (Techno, Inc. 2013). The issue for operators in upscale casual is getting consumers to trade up, and to trade up more frequently. 3. Pudenda Seafood Kitchen Pappas Restaurants began In 1 966, when brothers Chris and Harris Pappas opened Dot's Coffee Shop In Houston. Today they operate over eighty restaurants across an array of concepts Including BBC, Tex-Meg, and fine dining. All Pappas restaurants are guided by the Standards of Excellence: Providing superior quality food, providing Kitchen, founded in 1986, is an upscale casual dining restaurant featuring gulf coast seafood and Cajun dishes.It has become the company's largest concept, and is set to absorb Pappas Seafood House, the company's first upscale casual seafood concept, growing its size in the Houston area by five stores. 4. Review Analysis 4. 1 . Methodology One of the most influential ways information is transmitted is wor d-of-mouth (Manikin & Goods, 2002). Word-of-month has an effect on not only potential customers, but also the satisfaction level of current guests. One of the most powerful methods to generate word-of-mouth is online customer review (Dollars, 2003). A total of 441 postings from Yelp. Mom made between September 2012 and September 2013 for all Pudenda locations, were reviewed for this analysis. Chin et al. (2004) found that recommendations have a positive relationship with sales, while consumer ratings were shown to be unrelated. Therefore our analysis focused on content rather than ratings. Content was divided into four main categories: food, service, value and environment/atmosphere. Each of these was further divided into subcategories, which were then coded positive or negative based on comment content. 4. 2. Food Food was the most commented on of the major categories.As displayed in Figure 2, the response to food quality was overwhelmingly positive. Comments such as, ââ¬Å"the co cktail shrimp is well seasoned and super fresh,â⬠ââ¬Å"Just about everything on the menu is delicious,â⬠and ââ¬Å"the crayfish fondue is amazing as well as everything on the menu,â⬠indicate that the customers are not only satisfied but also highly delighted. There were more positive comments on food than comments in any of the other categories. 4. 3. Service Restaurants always receive both positive and negative comments and Pudenda is not an exception.A calculation of the number of positive and negative comments on service, however, shows customers are mostly satisfied by the service. Over 75 percent of comments are positive (see Figure 3). Based on the graph and actual comments, we concluded that the gap between expectation and service delivery is mall in Pudenda case. 4. 4. Environment When commenting on environment and atmosphere, guests tended to be less specific when they were positive. Negative comments focused on noise level, crowding complaints, and wait time.The number of these complaints is relatively high compared with the number of positive comments (see Figure 4). This suggests that the atmosphere of Pudenda is more crowded and noisy than guests expect. 4. 5. Value determined by factors such as price and food quality. As seen in Figure 5, roughly half of all comments in this category stated that Pudenda is expensive. Only 37% recent of comments relate that the price is worth the overall experience, however, the percentage of comments stating that the experience is ââ¬Å"not worth itâ⬠is much lower.While the latter two categories are mutually exclusive, significant overlap exists between both and the former category. This suggests that while guests' subjective view of value is affected by the service delivery, their objective view of price is left unaltered. 5. SOOT Analysis 5. 1 . Strengths Pederasty's greatest strength is consistently providing high quality food and service. Doing so is a stated goal of the company, and guest reviews confirm that Pudenda succeeds in following through on that goal. This achievement has garnered the concept a strong reputation.Many reviewers mentioned being repeat customers, or called the experience, ââ¬Å"excellent as always. â⬠This again speaks for the consistency many strive for in this industry, but few are able to attain. 5. 2. Weaknesses Pederasty's main competitive weakness is it's comparatively high prices. Providing high quality food requires an investment in quality products and labor. Seafood is often associated with high costs, because freshness is key to its quality. Additionally, he review analysis found complaints about the atmosphere.Its prices are more similar to lower end fine dining restaurants than its casual dining peers. Pudenda' more family friendly atmosphere may be at odds with what some expect from the environment when they look at the menu prices. 5. 3. Opportunities Despite high prices, Pudenda receives higher average ratings than its competitors. Its greatest opportunity lies in leveraging its high quality against competitors. Strategies that focus on attracting new customers to trade up from lower priced competitors so that they can experience the difference in quality may rove successful.Based on the high rating and positive comments from the Albuquerque and Phoenix locations, further expansion in the Southwest may be worthwhile. 5. 4. Threats Pederasty's faces threats from lower priced competitors. High price is a major component leading consumers to dine at upscale casual restaurants less frequently. Large competitors in this group, like Red Lobster, use nationwide promotions offering greater value to increase traffic at their stores. More similarly priced restaurants tend to have a different market focus, and provide a more elegant and less family oriented atmosphere. Guest Perception of Value Figure 6 GAP Analysis A GAP analysis revealed that there was little mismatch between guest expectations and per ceptions. The only area for concern was the atmosphere. As stated, complaints in this category were relatively high in proportion to positive comments, suggested the atmosphere is louder and more crowded than many guests expect. Relation to value based comments than any type of complaint about atmosphere. Further, price is important factor driving consumers to trade down in the casual dining spectrum. As recommendations are related to sales, comments about price would be taken seriously.While reviews indicate that guests are satisfied, these may not be enough. Oh (2000) found that customers' perceived value has a greater effect on their intention to return, and, more importantly has a greater effect on their long term patronage. In order to further analyze guests' perception of value, we returned to online customer reviews. This time, we focused our research on the Houston area locations. Houston was selected because it has more locations than any other area, and, as the place of it s founding, the area has the greatest familiarity with both Pudenda and the Pappas brand.We analyzed reviews from both Yelp. Com and Trip Advisor from the same time period, September 2012 through September 2013, a total of 490. Two methods were employed. First, the same coding method as before was used to compare against the early data in order to check for differences. Second, quotes relating to value were pulled from the reviews in order to better understand the range of guest attitudes and determine possible trends. The data from the content analysis was similar to what we saw previously. Roughly half of all value related comments referenced high prices.No new issues turned up in any of the other disagrees, so we proceeded to review quotes pulled from the article. 6. 1 . General Perceptions Guests tended to have a favorable impression of value while also acknowledging the high price, for example, ââ¬Å"Pudenda is a little pricey but very good,â⬠ââ¬Å"The price is not low but it is worth the price for good food and service,â⬠and ââ¬Å"The prices are high but the food is excellent. â⬠These responses are in line with the results from the Techno survey (2013) discussed earlier.It is important to note that over 70% of these quotes specifically mentioned food quality and linked it with a positive impression of value. 6. 2. Price and Negative Behavioral Intention Guests with a negative impression of value tended to express their view in terms of price. Quotes such as, ââ¬Å"Overpriced but okay I guessâ⬠¦ ââ¬Å", ââ¬Å"â⬠¦ Over priced mediocre foodâ⬠, and ââ¬Å"â⬠¦ A little overpriced for what you get,â⬠were typical of this group. In addition, negative comments about price were frequently linked with a negative behavioral intention to return.Most interesting was a subgroup of almost 30%, who specifically expressed that while satisfied, they would return less frequently due to price. Typical quotes in this range includ ed, ââ¬Å"I'll be back but Rajah Cajun is definitely more affordable and so will be a more frequent stop for me! â⬠and ââ¬Å"The prices have increased steadily and I don't go as oftenâ⬠¦ ââ¬Å". These quotes are representative of consumers who find value in the quality of the experience, and do trade up to upscale casual, but do so less frequently based solely on price. . 3. Food Quality as the Most Critical Factor Whether guests express a positive or negative perception of value they most frequently link value with their perception of food quality. 70% of positive value impression quotes mentioned food quality, as did 44% of the negative value laity (ââ¬Å"WITH happened to good quality foodâ⬠¦ ââ¬Å") to those underwhelming with the quality based on price (ââ¬Å"Decent seafood but overpricedâ⬠, ââ¬Å"Food was fine, but the prices are nutsâ⬠), the latter being the most common.Guest comments also suggest that food quality may trump other aspects of the experience in terms of value: ââ¬Å"Great service! Food was okayâ⬠¦ Wasn't worth the $30â⬠, and ââ¬Å"The waiter was nice thoughâ⬠¦ But that still doesn't make up for the lack in quality. â⬠Combined with the results from the content analysis, it appears that food quality is the most critical factor for these viewers, and by extension Pederasty's guests. 6. 4. Identifying an Aspect for Improvement As mentioned previously, recommendations matter more than ratings, and recommendations are based on perceptions of value.Positive recommendations tend to be based on positive perception of food quality, however, these recommendations also tend to mention high prices. High prices are why many consumers report visiting upscale casual restaurants less frequently (Techno, Inc. , 2013), and our observations from online reviews confirm price can impact guests' stated behavioral intention. Based on this, it seems reasonable to assume that lowering prices while maintaining food quality, should lead to improved behavioral intentions and more positive recommendations.But before we explore the validity of that idea, we need to determine if there is any factor that can be changed to allow such a strategy to be entertained. Once again, we turned to the customer reviews, this time examining portion size. 6. 5. Portion Size Pappas Restaurants are known for large portions. Like food quality, it is factor into which money is invested in order to ââ¬Å"wowâ⬠the guest. As we saw in the customer views, being ââ¬Å"wowedâ⬠is often the line between finding value in the experience and feeling that it is overpriced.Portion size logically contributes to price; therefore we pulled quotes and analyzed them as we did with value-based quotes above. We aimed to determine if the investment in portion size was having the desired effect on guests. Not surprisingly, the reviewers found the portion size to be large: ââ¬Å"the portions were generousâ⬠¦ ââ¬Å", â â¬Å"Huge portionsâ⬠, and ââ¬Å"â⬠¦ The baked potato is HUGEâ⬠¦ ââ¬Å". 30% of the quotes expressed delight. These referred to portions as ââ¬Å"ampleâ⬠and ââ¬Å"fillingâ⬠, or mentioned aging a to-go box home (ââ¬Å"l was very happy to have leftovers from this meal! ). 22% were factual statements such as, ââ¬Å"The portion sizes are big like most restaurants in the statesâ⬠¦ ââ¬Å", or ââ¬Å"l forgot how big the portions areâ⬠¦ ââ¬Å". 48%, while not explicitly negative, did express that portion sizes may be overly large. Quotes like, ââ¬Å"â⬠¦ It was Just too big for me to finish! â⬠suggest that portions are too large for guests to finish. One guest felt that they had ââ¬Å"made the mistake of ordering a side saladâ⬠, because he was too full to finish his entree.In addition, guests may be lining like they are wasting food they wished to enjoy, a feeling that may be exacerbated by price (ââ¬Å"l felt bad leaving half my lobs ter on my plate because I was full and it was a bit pricey'). Most of the quotes that fell in this category, and 39% of the overall portion size quotes, dealt with guest behaviors based on large portion have developed ordering behaviors to limit portion size, for example, ââ¬Å"The portions are large, so I always splitâ⬠, ââ¬Å"l usually have to order a lunch sizeâ⬠, and ââ¬Å"My son and I split a salad and catfish/shrimp plate. Perhaps the most important quote in this roof comes from a review posted on Yelp. Com on January fifteenth, 2013. The guest begins the review by giving background on their relationship with Pudenda: ââ¬Å"As a Native Historian, I've enjoyed one of my family's great traditions of dining at Pudenda to celebrate most any occasion ââ¬â birthdays, graduations, or Just- because-it's-the-weekends. Over the years, we've gathered at various locations throughout the greater Houston area, but as of lately, this is my frequent location of this chain. T hey go on to give a glowing paragraph long endorsement of food quality, which concludes with this quote: FYI Just about every dish here has monstrous portions so you wouldn't be the first to share a plate with someone. â⬠The person writing this article is a champion for the Pudenda brand. She feels a connection to the concept and actively recommends visiting the restaurant. This is meaningful, because in online reviews, recommendations relate to sales, and her recommendation is to share.Guests did not link portion size to value as strongly as they did with food quality. Additionally, explicit complaints portion size was rare, including comments about portion size being too small. This suggests guests view portion size as an enhancement rather than a critical factor when calculating value. While it may be possible that large portion size contributes more greatly to guest delight and it is obscured by reviewers' choice of language, the fact that almost half of the quotes point t o portions being oversized, suggests that they are, in actuality, oversized. . Conclusion 7. 1 . Recommendation Based on our analysis of customer reviews, the investment placed into providing large portions exceeds its relative importance to guests. Guests also report that while they have a largely favorable perception of value, they still find prices to be gig. Food quality was identified by guests as the most critical factor effecting impressions of value. Figure 7 shows their relative positions in terms of investment from the company versus relative importance to guests.By decreasing portion size and lowering prices proportionally, both can be set at new, more appropriate levels without changing food quality. Figure 7 Performance vs.. Importance to Customers Similar strategies have been shown to increase traffic, revenue, and APP. In 2007, they termed ââ¬Å"right portion, right price. â⬠Within a year, these new items were contributing up to 15% of sales per month. They als o saw an increase in APP, as more customers were ordering appetizer and deserts.Their success led to the adoption of similar strategies by others, such as Cheesecake Factory and Minim's Cafeà © Innings, 2008). Research from outside the industry suggests that Pudenda may benefit more greatly than others by the implementation of such a strategy. Studies have shown that it grocery stores, high quality food brands gain the most running a promotion with lower prices (Sparkman, 1997). Pudenda has a reputation for high food quality, and it is possible that consumers would view lower prices as a reason to read up, similarly to how they have been shown to behave in grocery stores. . 2. Implementation As large portions are a part of the Pappas brand, and some guests continue to express delight, we suggest maintaining the current menu. New menu items featuring reduced portion and price should be developed and offered separately as has been done by other companies. Tests should be conducted at select locations, and sales can determine their success. In addition, tickets with the new items should be analyzed to determine if they are contributing to an increase APP. Customer dieback should also be utilized, and can be used to refine the new menu.
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